Cherry Ripe
Minis

Over the years, confectionary brands have stretched their offerings to various SKUs to cater for different needs. One big hit, is bitesize pouches from our favourite brands. Cadbury’s Cherry Ripe introduces a new Minis pouch design to the Australian Market.
The task was to create “Minis” using the updated custom designed type for “Cherry Ripe”.
We based this typeface on the characteristics of the Cherry Ripe weighted elements, and rounded pointy curves.